VidCon was about community, not vlogging

July 14th, 2010

If you follow our tweets, then you know I took the weekend off from being a blogger and went to VidCon. I don’t think I quite pulled off being a vlogger – I shied away from most cameras – but the YouTube community was very welcoming of this blogger.

In case you don’t know what VidCon is, it’s the first ever three-day YouTube conference where the most influential and popular video makers and their fans could meet, interact off-screen and dance. Yes, there was a lot of dancing. Check out the crazy dance party that took place during Rawn’s accordion performance. Even the registration line was rickrolled acapella-style!

Codeword: Roadkill Jerky

March 19th, 2010

We’re back in the office after our whirlwind trip to SXSW. Our time in Texas was outstanding and the enthusiastic reception of Glass exceeded all of our expectations. There’s just too much to recap in one post, but I wanted to start by breaking down something that we’ve been asked about: roadkill jerky.

On the convention floor, we had old school gumball machines setup, and anyone who wanted to use a Glass token to win a color-coded capsule could win swag ranging from hats to rubber ducks. The three luckiest winners could win a brand-spanking new netbook. Much to our chagrin, after almost two days at the booth no one had won the big prize.

Don't Fear The Tweeter

February 23rd, 2010

I have immersed myself in the world of social media. There isn’t a day that goes by where I don’t tweet or check Facebook. Even when I try to have a technology-free day and disconnect, I’m still scheduling tweets and blog posts on the conversation calendar in my brain. It’s become so natural now; it’s a part of my routine. I wake up, check networks, go through Google Reader, search for and share interesting tidbits and start all over. It’s a viciously wonderful cycle that rarely ever leaves zeros on my alerts.

Because social media is such a big part of my life, I sometimes let my jaw drop when I learn that someone isn’t using it. Sure, I’m caught off guard when someone tells me they’re not on Twitter, but that isn’t what causes my jaw to hit the floor. We have been using social media for years, we just haven’t had a name for it until now.

PAX: More Than Just Long Lines & Video Games

September 15th, 2009

Recently I attended the Penny Arcade Expo (PAX) with another Border Stylo team member, Lindsey. I’ve been to conferences before, but never something gaming related. And never as part of my job. Most of the conferences I’ve attended have been blogging related and I was there mostly to catch up and meet other bloggers, not necessarily for the topic/content provided.

Gen-Y: Underrepresented?

September 1st, 2009

After attending a number of blogger-related conferences, I noticed a lack of twenty-something representation or even acknowledgment. Why are we still under-represented in these blogger and social media circles? Our generation wields $150 billion in buying power (Info from 20SB blog). And let’s not forget peer influence.

Border Stylo and the Con of 2009

July 31st, 2009

Being a tech company, we like to think we’re good at “geeking out”, so who better to hook up with Glass Swag than our fellow geeks down at San Diego Comic Con. On Thursday, we made the trek down to the whale’s ______ with t-shirts, waterbottles, buttons, and stickers, in hand, to give away to the lovely patrons of the Con and good times were had by all.